James is the founder of dataJAR and has worked in the Apple space for more than twenty years. His impressive CV means he has gathered vast experience in all corners of his industry, from enterprise to consulting.
Both commercially and technically astute, James has a solid understanding of Apple technology and how to implement it at any scale. Starting his career as a designer, he has an eye for detail and it was this love of design that initially led him to the Apple platform.
Previously managing teams of engineers for former employers, he turned his hand to his own business in 2013. Since the conception of dataJAR, James has successfully and steadily grown the business thanks to the talented team he surrounds himself with.
James’s other huge passion is music. In the Nineties and Naughties, you would find him knee-deep in vinyl at clubs such as The Cross and Ocean Rooms. Running and promoting his own regular nights, James has a deep love of house music. When not in the office, head in spreadsheets or deep in code, he is most likely to be behind his beloved turntables, reliving his youth.
Yannis has been architecting, integrating and managing all things Apple in Higher Education for 15 years. He is a keen advocate of open, flexible and user-led managed environments.
A regular speaker at major conferences such as JNUC and MacAdUK, he is also often invited to sit on panels and attend industry events run by Apple, IBM and LSE, among others.
Yannis holds an MSc in Management of Information Systems and Digital Innovation from the London School of Economics, an MA in Digital and Interactive Art and a BA (Hons) in Fine Art. He also holds project management, asset management and service management certifications, and has completed the LSE Leadership Programme and is CMI accredited.
Yannis’s first Mac experience was actually on the creative side. Using early versions of Final Cut Pro, he was a practicing video artist and lecturer teaching multimedia production, before moving on to managing multimedia labs and switching his attention to Xserves, Radmind and, ultimately, Jamf Pro.
In his leisure time he loves to travel and spends time with his family exploring galleries, museums and restaurants.
Ben joined dataJAR in 2015 as a systems engineer and was promoted to principal product and platform engineer in 2023.
He’s been tinkering with Macs for 15 years, from OS 9 in music studios through to administering enterprise Mac and mobile environments.
Throughout his career he’s leveraged the brain trust that is the Apple Admin community, also founded London Apple Admins and have given back via his blog (macmule.com), the blog with the tag line: “Doing the donkey work, to make you look like a smart ass!”
He’s been awarded a Deanship at the JAMF Nation User Conference (JNUC) for his contributions to the JAMF Nation community.
He is an admin for macadmins.org on Slack and have released a few open source projects such as AutoCasperNBI and AutoImagrNBI, as well as becoming the maintainer of ADPassMon.
When it comes to experienced sales professionals, Mark is at the top of his game. His career to date has spanned more than two decades and most of those years have been spent working within the Apple space.
Check his CV and you will see an impressive background of working for premier resellers, Apple solutions experts (in the audio, video and education fields) and now with an Apple Consultants Network (ACN) partner.
His roles within these well known and respected organisations have predominantly focussed on looking after and managing key customer relationships and sales teams. Mark’s approach to sales is purely client focused and centres around delivering unrivalled personal service and customer experience.
Thanks to his in-depth knowledge, he strives to provide solutions to customers to help them overcome challenges and achieve outcomes through the use of technology. His unblemished track record of success with clients to date speaks for itself.
Mark will admit the most satisfying aspect of his job is the joy he feels when a customer succeeds as a result of the support delivered by the dataJAR team.
Outside of work, he is a doting husband and dad, loves to explore foods from around the world and is an avid Chelsea fan.
Daniel has more than a decade’s worth of technical experience, from large corporate service desks to start-up IT. His impressive knowledge and expertise equip him well when solving issues and making technology simply work better for all concerned. He prides himself on building great relationships with internal and external team members alike.
Daniel loves to learn and, throughout his career, has never turned down a new education or development opportunity, keeping him at the top of his game in the ever-changing environment of the technology sector.
Away from work, Daniel enjoys making a mess in the kitchen under the guise of cooking and running the perfect 5k. If his headphones are on, he is likely listening to heavy dance or trance music at full volume.
Natalie has almost a decade's worth of managerial and operations experience. Having worked in a variety of industries, including one of the top five UK consultancy firms, she has not only managed teams and projects, but also single-handedly led operations for a small start-up.
Passionate about people, processes and delivering, Natalie prides herself on being a solution-focused team player and has a pragmatic approach to leadership and management.
Outside of work, she enjoys cooking, travelling and all things outdoors, such as skateboarding, paddle boarding and riding her motorbike (weather permitting).
Chris began his Apple journey by introducing iPad solutions to both education and commercial customers. He delivered the first Apple Free School in 2010 and has been heavily involved in the roll-out of numerous, large scale one-to-ones throughout his career.
He also has three years’ experience selling public and private cloud-hosted solutions and services to commercial, media and government customers.
Chris brings to dataJAR a sound knowledge of business and sales strategy, complimenting our team perfectly.
Aside from his exceptional sales skills, Chris has produced music for almost two decades and his passion for DJing has taken him around the world.
Alex is a warm and approachable person who is always keen to go the extra mile.
Prior to joining dataJAR, Alex worked at Apple for eight years taking on various roles such as technical support/repairs, sales and software development.
Alex’s natural customer focus and knowledge means he thrives when working closely with others and enjoys finding solutions to challenges.
Outside of work, he loves to cook, hike in the Lake District and is currently completing his private pilot’s licence. Alex’s claim to fame is that he and his band once played in a concert at Wembley Arena.
Theo is an outgoing individual who has always enjoyed socialising and interacting with people. He has worked in various service industries for the past four years allowing him to hone his interpersonal skills.
In a previous role, he became the youngest ever supervisor on the team, giving him the opportunity to manage others and grow as a person. His natural energy and enthusiasm make him an effective communicator and dataJAR is excited to have him on board.
Theo has travelled America and was lucky enough to witness a full solar eclipse in Wyoming and has camped on the famous Bonneville Salt Flats - character building stuff.
A big fan of cookery programmes, he is keen to improve his culinary skills, especially since he has recently moved into a new flat with a friend. Theo’s other passions include motorbikes, football, tennis and snowboarding, plus of course his girlfriend, his mates and the pub.
As dataJAR’s finance operations analyst, Maddy brings finance, business analysis, strategy, management and quality assurance skills to the table. Prior to joining dataJAR, she worked in a variety of industries from aerospace engineering to information management, as well as single-handedly setting up and establishing two businesses in the catering industry.
Outside of work, Maddy is currently studying a part time degree in economics with the Open University. She is also a keen traveller and a lover of outdoor sports such as paddle boarding, paragliding and climbing.
I love a good problem to solve and have worked with Apple computers for more than 11 years. My career in this field began as a junior within a helpdesk team, progressing onto repairing Apple hardware. Having first encountered dataJAR at a MacAD.UK conference, I was keen to join the team as a systems engineer with a sole focus on Mac management, where my true passion lies.
Outside of work, I love nothing more than a good night in with the wife and cat in front of a decent movie. If it is not the television remote in my hand, it will be a games console controller - my current game of choice is Assassin's Creed Valhalla on the Xbox Series X.
An avid follower of Formula 1, I am hoping to attend one of the races next year. Suzuka in Japan would be the dream as I would love to visit the country itself too.
Graduating from the University of Plymouth in 2019, Rob did not hesitate in diving straight into the technical industry, wanting to put his skills to the test immediately.
While slick and intuitive front-end development was his key drive into programming, he also has a substantial amount of both back-end and middleware development experience too.
Rob has had the opportunity to work within many different industries, ranging from healthcare to geology, each of which exposed him to a varied mix of methodologies, procedures and personalities.
Rob is an upbeat, bubbly individual who is always excited to try new things. He spends his free time either on the rugby pitch, throwing a frisbee or chilling out on a beach.
Gemma brings a wealth of operational and administrative experience to the dataJAR team.
Having started her career as a business and administration apprentice, working for a leading public address and voice alarm manufacturer, her determination to succeed saw her move swiftly upwards within the company.
Landing a role within the sales team, Gemma liaised with customers all over the world and regularly attended exhibitions in the UK and Europe.
Now an important part of the operations team here, her focus and drive make her a real gem in the dataJAR crown.
See what we did there?
Away from work, Gemma loves a snuggle with her cat in front of the TV. She is also a demon when it comes to playing competitive PC video games and loves to go out with her family to shoot some targets with her recurve bow, rewarding her efforts with a GnT in the pub afterwards.
Isla loves a challenge and tackles every situation with a positive, logical approach.
At the age of four, she and her family relocated to the medieval town of Oman in the Middle East, where no English was spoken. Careful planning and a sympathetic understanding of different cultures was an essential part of everyday life.
Some years later, she studied textile design at university, where she quickly mastered design software. Not only did she produce textile designs, she also achieved a level of proficiency in the photographic arena and graduated with a BA (Hons) in her subject.
Isla’s many hobbies include sewing, such as fashion items and quilts - although she admits there are too many projects she needs to finish. She also loves to photograph all her adventures.
Petra is dataJAR’s marketing manager so takes care of the management of our campaigns and industry presence.
Originally from Hungary, she has been in the UK for more than seven years. Completing her bachelor’s degree as an economist in commerce and marketing in Hungary, she went onto achieve a master’s degree in marketing, branding and communications right here in Brighton.
With four years’ experience as a marketing executive under her belt prior to joining dataJAR, Petra is our resident expert when it comes to email marketing, analytics, lead generation, event organisation, website and SEO management.
Away from work Petra’s favourite pastimes are eating, playing guitar (although she suspects she enjoys it more than those listening), visiting castles and watching horror movies.
Neil brings 15 years experience of working in the Higher Education sector to the dataJAR team. He specialised in the technical support of music technology, later moving into IT training then managing Macs and mobile devices. Neil has worked with Apple devices on some level since 2004 and is also an Apple Certified Trainer for Logic Pro.
He is particularly passionate about provisioning workflows, especially for lab environments, which now pose unique challenges following the demise of imaging-based processes.
You can find Neil on the Mac Admins Slack as one of the team admins there (@neilmartin83), where he helps to keep things ticking over. You may also know him through his blog Sound Mac Guy.
If that is not enough, he also works with dataJAR's Ben Toms and Darren Wallace, alongside other members of the community, to organise meet ups for London Apple Admins.
Away from work, Neil enjoys being at home with his wife, four kids and their menagerie of pets. He loves music, particularly prog rock (don't get him started on Spock's Beard!) and plays guitar (badly, in his opinion). He also finds time to dabble in a little motorcycle mechanics.
Sanchi has been supporting end users and administrating Macs for a decade and working in IT for 15 years. After trying the Amstrad, Commodore 64, BBC and RM Nimbus, he first experienced the Apple platform aged 11 thanks to his father, who was a graphic designer and illustrator.
Starting his career as a web and graphic designer for blue chip clients, then as a mobile video editor and award-winning social entrepreneur, Sanchi later moved into the IT arena and his love of Macs remained constant throughout.
Outside of work, the Mac has been a great outlet for his own creativity in art and music production and Sanchi enjoys passing that passion onto others whenever he can, to help them translate their own ideas into reality.
He has an eclectic taste in music from synthwave to rap to chillout, and in his downtime he can be found editing existing music and creating his own. He is also an avid football fan and long time supporter of (the mighty) Liverpool FC.
Stuart has been working with Apple computers for more than 20 years. Starting as a hardware engineer repairing LC 475s, this role set him on a journey working across a host of market sectors providing Mac support.
Stuart’s passion for Mac resulted in him launching a business offering consultancy services to corporate and VIP clients across the UK. After seven years flying solo, he was drawn back to working within a team and joined dataJAR as a systems engineer, bringing a wealth of experience with him.
When not working, Stuart enjoys spending time with his wife and four children as well as playing rugby for his local team.
Stuart’s other great passion is fishing, which has taken him all over the world in search of the next big catch. While on honeymoon, he even managed to persuade his wife to go fishing which resulted in his biggest catch to date - a 280lb Mekong catfish.
I have been working with Apple computers since 1998, including ten years working for Apple itself in various support and training roles. I am old enough to remember supporting Apple IIGS and Lisa systems, but keep that to yourself.
Over the years, I have worked in a range of business sectors from banking to newspaper publishing and IT consultancies, providing management support for both Windows and macOS integration.
In my free time, I like to travel to and tour other countries. One of my most cherished experiences was volunteering for a day at a panda sanctuary in Sichuan, China, where I was fortunate enough to feed and hug pandas.
Sam started tinkering with Macs in 2016 while working on the Apple Genius Bar.
His next role was at Toolstation, where he was responsible for maintaining service levels and leading all Apple related activity.
He joined dataJAR after spending several years in a primarily Linux-based environment. Sam’s aim is to deeply expand his Apple Mac knowledge and to further develop his customer skills.
In his free time, he loves to hang out with his wife and daughter and is passionate about helping others.
Originally from a hardware repair background working for Apple service providers, Jake has built his career on the Mac skills he developed there. Progressing through roles in support, management and infrastructure, he is a perfect fit for dataJAR as he thrives in an Apple focussed environment.
Jake’s early passion for Apple technology was sparked while studying to be a sound engineer. Away from work, he can usually be found composing music and perfecting the art of 3D design within video games.
A keen traveller, he has been fortunate enough to spend time visiting and living in many countries around the world. Backpacking his way from continent to continent, Jake counts Japan as his favourite destination so far.
Claudia has a decade of technology retail experience; she spent six of those years at Apple, predominantly at the Genius Bar, motivated by her passion for troubleshooting and problem solving.
Despite graduating from the University of Chichester in 2018 with a degree in PE teaching, Claudia soon discovered her true calling was in the world of technology and has pursued this career ever since.
Outside of work, she spends her free time either in the gym, gaming, catching up with friends or hanging out with the dog. She also plays music at open mic events and hopes to be hosting one soon.
With six years’ accounting experience, most recently as a revenue analyst working within the business management software space, Ethan uses his initiative and desire to help to improve the client experience.
Primarily focussing on supporting the sales team with various reporting tools, as well as engaging with clients and suppliers, Ethan has a keen eye for innovation which he brings to both internal and external projects alike.
In his spare time Ethan can be found either in the gym, playing guitar, trying to get the attention of his cat or listening to music- particularly Eighties rock and shoegaze (which he claims is not a phase).
Paul’s experience in technical support roles spans more than 20 years, based predominantly in the finance, health and education sectors. For the last decade, his work has been Apple focused within higher education. As a member of the product and platform team, he is responsible for the smooth running of the infrastructure underpinning dataJAR’s products and services.
An avid music fan, Paul will tell anyone who will listen (at least twice) his first gig was the legendary Oasis at Knebworth in 1996. A lover of all things house and disco, he was a regular on the local DJ circuit in the 2000s and has been lucky enough to DJ across England and Europe.
These days, he is at his happiest in the countryside with his family and two cockapoos, Poppins and Indy, soaking up Norfolk’s big skies, or on his paddle board cruising the Norfolk Broads.
David’s experience within the cloud and communication industry spans more than 20 years. His career includes eight years in software development, where he has been able to focus his passion for Apple by developing iOS/iPadOS apps using the Swift coding language.
He has released a number of apps in the App Store using his keen eye for slick and intuitive UI design, as well as integration with third party back-end systems and APIs, to produce an enjoyable user experience.David is a relaxed, calm individual with a positive outlook on life who believes in the good in people.
A dad of two, he enjoys travelling to new places and is a film fan, with a particular penchant for MCU movies. When time allows, he is a keen gamer and loves the chance to work through his video gaming back catalogue.
After growing up a Mac enthusiast, Freddie started working as a systems engineer for a service provider specialising in both Apple and Google not long after leaving university. It was here that he gained experience supporting Mac and iOS devices via MDM and fixing hardware.
Outside of work, Freddie’s main interests lie in sports, having played everything from basketball to ultimate frisbee throughout school and university.
These days, he plays right back for a Sunday league football team. He also enjoys competitive gaming with friends, having competed at tournaments in several countries.
With five years’ product experience, most recently as a product manager working within the audio space for software embedded products, Hamish uses his initiative and desire to help to improve the customer experience. He thrives on problem solving.
Starting as a front-end web developer, Hamish has worked his way through the product ranks. A keen Apple advocate, his role as product manager at dataJAR is to champion our products as the number one choice for MDM solutions.
Away from work, Hamish likes to stay active; lucky enough to live in Brighton, he is a keen paddle boarder in the summer months and also loves to play football with friends.
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